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Jdfoot tell you Congrats to Curry on his UA lifetime contract!
Sep 17, 2022
After James, another NBA superstar has reached a lifetime endorsement contract with the sports brand he endorses - Stephen Curry.
As an epoch-making player, he almost single-handedly changed the concept of modern basketball play by relying on a one-handed three-pointer.
Jdfoot tell you Various NBA awards and records have been soft-handed, and have even been evaluated by many media as "the second post-possession in history" after "Magic" Johnson.
Outside the arena, Under Armour can be regarded as Curry's real "Bole", and the two sides have grown together during the more than ten years of cooperation.
Jdfoot tell you Now that Curry has made a name for himself, Under Armour has also won its place in the highly competitive basketball shoe market with the Curry series.
Such cooperation can also be called a model in the industry, but Curry's existing endorsement will expire in 2024, so the two sides once again reached a consensus on the issue of contract renewal.
According to the latest news, Curry is about to reach a lifetime endorsement contract worth more than $1 billion with Under Armour.
As an epoch-making player, he almost single-handedly changed the concept of modern basketball play by relying on a one-handed three-pointer.
Outside the arena, Under Armour can be regarded as Curry's real "Bole", and the two sides have grown together during the more than ten years of cooperation.
Such cooperation can also be called a model in the industry, but Curry's existing endorsement will expire in 2024, so the two sides once again reached a consensus on the issue of contract renewal.
You must know that James's lifetime contract with Nike was also $1 billion, which shows how much Under Armour attaches importance to Curry.
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